Bartizan Connects - The Event Organizer’s Guide to Lead Retrieval
The Event Organizer’s Guide to Lead Retrieval provides a basic understanding of digital lead retrieval along with a high-level description on how it operates. This white paper explains why this technology is integral to events and the benefits to event stakeholders: exhibitors, event organizers, and attendees.
· Exhibitors can digitally capture, store, and qualify leads using their own device anytime, anywhere. Lead retrieval facilitates meaningful connections and can measure ROI.
· Event organizers can demonstrate ROI to sponsors and exhibitors. The data collected can help better plan, market, and execute future events.
· Attendees receive information on booths visited to share with colleagues or follow-up directly. Exhibitors can extend their engagement with attendees with post-event special offers.