National Trade Productions Rebrands Its NTP Events Division, Launches Awareness Campaign
August 8, 2017
National Trade Productions has launched a rebrand of its NTP Events client exposition management division that includes a new visual component, vision and mission statement.
The intention behind the rebranding process is threefold: to distinguish NTP Events from its parent company; to develop a distinct identity that accurately reflects the importance of its client management services and to clarify the division’s corporate structure to the exhibitions and events industry, according to Christopher Harar, who took the helm as NTP Events president in February of last year.
“The tagline, ‘We Grow Shows,’ allows NTP Events to focus on growth for our clients through a process refined over 40 years,” Harar explained.
He continued, “The new brand is at the heart of everything NTP Events does and by delivering on our promise, we will continue to enable the prosperity and profitability of our clients and the industries they serve.”
In addition, a new website has been created to reinforce the division’s process-oriented culture, entrepreneurial spirit and skills geared to help clients to achieve their business goals and objectives.
While the look of the brand has changed, NTP Events will continue to deliver its established core services of designing, producing and managing events, and has plans to expand its range of products intended to go beyond conventional trade show management.
“National Trade Productions has offered event management services since its inception in 1976,” said Robert Harar, National Trade Productions chairman and CEO.
He added, “By taking an in-depth look at its goals and objectives, NTP Events is now able to differentiate itself from National Trade Productions and clarify its relationship to the industry.”
In addition to the NTP Events division, National Trade Productions owns and operates proprietary events, including SpaceCom.
The company also owns CSG Creative, a full-service, strategic marketing and creative agency that provides branding, graphic design and marketing solutions to corporate and association clients.
Partner Voices
Here at Mandalay Bay, venues are inviting and innovative. As one of the most iconic names on the Las Vegas Strip, the Mandalay Bay Convention Center has recently undergone an exciting upgrade. This renowned venue now offers everything your business needs, with a refreshed convention space designed to inspire productivity and creativity, as well as an impressive selection of world-class restaurants and amenities. If you're searching for a venue that is both inviting and innovative, Mandalay Bay is the place to be.
Mandalay Bay is committed to investing in a new wave of enhancements, not only in the convention space but also throughout the entire resort. With new restaurant openings and remodels, spectacular entertainment, and updated rooms, Mandalay Bay promises to deliver new and exciting experiences to its guests until 2024.
To create a truly effective conference venue, Mandalay Bay has carefully considered what businesses require. The right technology, capacity, and inspiration are essential to take ideas to the next level. The refreshed Mandalay Bay Convention Center has been designed with your business in mind. Every room is equipped with newly-upgraded technology, enhancing our ability to support bandwidth demand and overall data capabilities. Additionally, the addition of 10 new digital walls provides bigger and more dynamic ways to display customized content messages.
Mandalay Bay offers world-class conference space and service. The venue options range from ballrooms to ample pre-function spaces, catering to teams of any size while accommodating multiple large groups simultaneously. Our certified planners work collaboratively with you to understand your specific event requirements, anticipating your business needs and offering the best-fit solutions.
In addition to providing exceptional conference facilities, Mandalay Bay is also dedicated to sustainability. We strive to give our guests an unforgettable experience while minimizing our impact on the environment. As part of our sustainable energy efforts, you'll find refillable water stations throughout the property, eliminating the need for single-use plastic bottles and reducing unnecessary plastic usage.
Mandalay Bay is proud to offer an upgraded and enhanced experience for businesses seeking a venue that combines innovation, convenience, and sustainability. Whether you're hosting a conference, meeting, or other business event, Mandalay Bay's refreshed convention space, world-class service, and commitment to sustainability make it the ideal choice. Come and discover the new wave of experiences awaiting you at Mandalay Bay on the Las Vegas Strip. Wherever your organization is going, getting there starts with being here.
Add new comment