Update Your Stale Seminar Space

December 4, 2018

Traditional seminar spaces are a thing of the past. Replacing them are engaging, tech-enabled, bespoke spaces that are beautiful, functional and sharable. Events should feel tailored to each attendee and excite from start to finish. By rethinking what each attendee needs from your seminar space, utilizing tech-enabled furniture and understanding the need for collaboration, you can create a space that feels daring, yet completely practical. 

Use these tips to create a fresh and engaging space that works for your client and your attendee. 

Connect to Tech: The best technology integrates what’s next into what’s known. Now, event furniture helps make that possible. Tech-enabled chairs and tables mean attendees won’t rush to the sides of the room or fight overchargers, allowing them to choose seats that won’t disrupt their workflow.

Consider Your Audience: Millennials aren’t the only generation glued to their screens. In today’s constantly changing, digitally-minded workplace, employees across all demographics are creating content and connecting online through their laptop or smartphone. Catering to different segments of professionals can be challenging when designing your seminar space. Creating environments that facilitate engagement for each kind of thinker makes for a space that is both productive and inspirational. 

At the Corporate Event Marketing Association’s (CEMA) annual conference, CORT Events created distinct spaces for different thinkers. One catered to professionals who have their phone, laptop and smartwatch keeping them on task and on time and offered powered soft seating, including the Tech Tablet chair, as well as sofas and loveseats for relaxed connection and listening space. Another was a more standard meeting space for those who like to work the old-fashioned way. The last was a space where attendees could claim a seat while sharing a large, powered table to collaborate for breakout sessions.

Cater to Collaboration: We are seeing a huge increase in demand for breakout spaces conducive for networking. Encourage teamwork by offering spaces that feel relaxed. Have your seating mimic the feel of a coffee bar or create a breakout space with reclined seating so people can get comfortable before they get creative. Consider a wider variety of furniture, including sofas, armchairs, communal tables and lightweight furniture for easy mobility, such as ottomans. Allow your attendees to make the room into the space they want. 

For shareable, one-of-a-kind convention spaces, you’ll have to take a new approach. What can be personalized? What can be reimagined? What can be updated? Start with a thoughtful strategy and execute with high-quality, technology-enabled furniture that adds productivity to creativity. When you want your space to feel custom and connected, think about the attendee experience at every stage of event planning.  

 

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Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact