Jan 18, 2019
Want to learn how to design magical, mind-mapping event experiences for your attendees? Want to unleash the magic within you and your organization by receiving one-to-one advice on how to make your next event rock your participants’ (and your leadership’s) world? Tap into the inspiration and innovation of the creative mind of Duncan Wardle, former head of innovation and creativity at the Walt Disney Company, in our first Ask Me Another live video session of the new year, set for Thursday, Jan. 24 at 2 p.m. ET. A former top executive at one of the most creative companies in the world, Wardle… more
Jan 15, 2019
Pittsburgh put on one heck of a show for several thousand industry leaders last week at PCMA’s Convening Leaders annual conference, held Jan. 6-9 at the David L. Lawrence Convention Center. The theme hit hard on innovation in an ever-changing industry. “We built this conference around the theme 'Disrupt + Deliver' because that’s what the industry needs and wants,’’ explained PCMA President and CEO Sherrif Karamat. “We leave here with a greater commitment and better understanding of how business events can and must drive economic and social progress.’’ A roster of standout speakers included… more
Jan 15, 2019
Reed Exhibitions has entered into a definitive agreement to acquire Mack Brooks Exhibitions, adding a few dozen events to Reed’s global portfolio. “Mack Brooks is an excellent fit with Reed Exhibitions’ existing portfolio and the combination of the two businesses will deliver value for all stakeholders, including customers and staff,” said Chet Burchett, CEO of Reed Exhibitions. Mack Brooks Exhibitions, based in St. Albans, U.K., was established in 1965 and features more than 30 business-to-business events in 14 countries, including Germany and the United Kingdom, serving nine industry… more
Jan 14, 2019
Karen Kotowski, who has led the Events Industry Council (EIC) for the past 10 years, has tendered her resignation as CEO. With this change in leadership, EIC has initiated a search to identify a new CEO. During her tenure, Karen Kotowski oversaw the growth of EIC’s Certified Meeting Professional (CMP) program and the completion of three studies on the Economic Significance of Meetings in the U.S. In addition, she led the first-ever Global Economic Significance Study -- research that has provided indisputable proof of the economic impact of our industry and a platform for articulating the… more
Jan 11, 2019
The Meetings Mean Business Coalition (MMBC) has announced its plans to continue promoting the intrinsic value of face-to-face meetings and events while protecting the industry from financial or reputational threats.  During a press conference at PCMA’s Convening Leaders conference, held Jan. 6-9 at the David L. Lawrence Convention Center in Pittsburgh, Penn., MMBC Co-chairs Julie Coker Graham and Trina Camacho-London shared the coalition’s approach for building on the momentum of 2018, a year they described as a record success, and how they will be laying the groundwork for 2020. “We made a… more
Jan 10, 2019
While the B2B exhibition channel is highly valued by both men and women, there are many nuanced differences in what is valued most by each gender. This is the basis for the sixth report in the Attendee ROI Playbook series, published by the Center for Exhibition Industry Research (CEIR).  Released this week, Gender Differences and Similarities takes a deep look into how gender influences what industry members strive to achieve at B2B exhibitions, how they navigate events and what is most important to them. For example, men comparatively focus more on the business of attending events for… more
Jan 08, 2019
The annual trade show for independent grocers, the NGA Show, has announced plans to feature seven specialty pavilions with exhibits specifically focused on meat, produce, specialty foods, coffee, technology, seasonal merchandise and Latino cuisine.  To be held Feb. 24-27 at the San Diego Convention Center, the new pavilions are designed to provide attendees with greater opportunities to make connections with specialty exhibitors as well as learn about the latest developments in the grocery industry, according to show officials.  “We thank our returning partners, the North American Meat… more
Jan 04, 2019
After its on-schedule completion at the end of 2018, the long-awaited Moscone Center expansion project was celebrated with a grand opening gala event on Jan. 3.  The $551 million expansion adds more than 157,000 gross square feet of flexible meeting space to Moscone North and South and increases the center’s total exhibit space to more than 504,000 sq. ft. “Our two main goals have been to create contiguous space and flexibility for the Moscone Center,” said Lynn Farzaroli, senior director of the Moscone expansion for San Francisco Travel Association. “It’s a brand-new center with state-of-… more
Jan 03, 2019
Across the world, trade show visitors are reporting overall satisfaction with the shows they attend but at the same time, 22-27 percent of show visitors from mature markets believe that shows are “getting worse.” Meanwhile, younger C-suite show participants are asking for trade shows that are more entertaining while still helping them meet their business needs. These are some of the core findings of the recently released 2018/19 Global Visitor Insights Study, which was jointly conducted by UFI – the Global Association of the Exhibition Industry and London-based event research specialists,… more
Jan 02, 2019
Know your audience and your industry’s influencers well. That’s the advice event marketing experts have for event organizers in 2019. They predict that the trends of data and influencer marketing will continue to have a strong impact on drawing attendees to events. They also say that these tools will be required to cut through the clutter and reach audiences with valuable brand messages. Sam Lippman, president of Lippman Connects, says that influencer marketing will be essential for organizers to draw attendees to their events and that event marketers will invest more human capital to… more
Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact