News
Jul 17, 2017
Predictive Marketing involves using sophisticated algorithms and cloud-based computing to make smarter marketing decisions and deliver personalized content to users based on their browsing history, goal-based actions and demographic data.
According to eMarketer’s “Predictive Marketing Roundup,” nearly 70 percent of U.S. marketers said predictive was the primary technology they planned to use in 2017. In addition, roughly half of marketing and media executives surveyed in North America said they believe predictive analytics and modeling to be one of the most helpful… more
Jul 17, 2017
Freeman has become a key investor data-driven event personalization company Feathr’s most recent round of funding.
Feathr’s proprietary technology allows organizers and marketers to leverage their data by combining sources like registration, CRM, social followers and website analytics to launch effective multi-channel campaigns across email, landing pages, online advertising, social media and chatbots.
“The Freeman Digital Ventures group is pleased to be an investor in Feathr as we believe Feathr’s offering can be beneficial to our clients allowing further personalization for events and brand… more
Jul 14, 2017
U.S. business-to-business trade show and conference producer, Emerald Expositions, has selected Denver as the official home of its three annual Outdoor Retailer trade shows: Outdoor Retailer + Snow Show, Outdoor Retailer Summer Market and Outdoor Retailer Winter Market.
As the largest U.S. trade shows representing outdoor gear and clothing retailers and manufacturers, the events are expected to draw more than 85,000 attendees and $110 million economic impact annually to The Mile High City, according to show officials.
The shows’ relocation, which kicks off Jan. 25-28 with the Outdoor Retailer… more
Jul 14, 2017
When a room filled with trade show organizers and suppliers gathers July 20 at the Washington Marriott at the Metro Center in Washington, D.C., for Transform USA, they will have the opportunity to take a deep dive into topics that are top of mind right now – data, analytics and digital.
The inaugural event is co-presented by UK-based trade show industry research firm AMR International and U.S.-based vent producer Lippman Connects.
“I would like everyone to leave Transform USA with a new sense of security because they now have a road map that is relatively risk free based on what they… more
Jul 13, 2017
CadmiumCD is expanding its regional growth in the U.S. with two senior hires and the opening of new offices in Dallas and Fullerton, Calif.
Sandy Brown has joined CadmiumCD as its new sales manager for the Los Angeles, San Francisco and West Coast markets. Transitioning from the Institute of Electrical and Electronics Engineers (IEEE) computer society, where she served as senior manager of business development, Brown brings nearly 21 years of associations and events experience to her new role.
As the new sales manager for Dallas and Houston, DeWayne Jackson will focus on corporate and south… more
Jul 13, 2017
Destination Marketing Association International has been renamed, officially becoming Destinations International, effective July 13.
The new name was unveiled this week during the association’s Annual Convention in Montreal, Canada.
Several other announcements, including a partnership with the James Beard Foundation, Canadian engagement initiatives and the results from the Defining the Impact of the Weaponization of Travel and DestinationNEXT studies also were made.
“Our new name, Destinations International, reflects the new reality that we are so much more than just marketers of our… more
Jul 12, 2017
Cobo Center has entered into an eight-year contract with the North American International Auto Show that will keep one of the U.S.’s largest and world’s most influential auto shows in downtown Detroit through 2025, according to Claude Molinari, general manager of SMG/Cobo Center.
“With the leadership and work of the Detroit Regional Convention Facility Authority (DRCFA), along with SMG, Cobo Center is truly a world-class venue,” said Rod Alberts, NAIAS executive director.
He continued, “The significant renovation (at Cobo Center) has allowed the auto show to expand our footprint and has… more
Jul 11, 2017
Two major exhibition organizers in Korea will collaborate this year to organize an enhanced exhibition and more global networking experience for Korea’s perfumery and cosmetics industry.
From Nov. 23-25, Reed K. Fairs and SeoulMesse International will blend their two respective events, InterCHARM Korea and Beauty Expo Korea, to create a unique international beauty industry platform.
The event, which will be held at COEX Convention Center in Seoul, is expected to be highly effective in driving international expansion through a single, mega event, according to both show organizing… more
Jul 11, 2017
Organised by UBM Asia, a UBM plc company, the June Hong Kong Jewellery & Gem Fair (June Fair) opened on 22nd June at the Hong Kong Convention & Exhibition Centre (HKCEC) and will run until 25th June.
Marking its 30th anniversary, the June Fair featured some 2,100 exhibitors from 40 countries and regions – including 18 group pavilions. UBM expects the show to attract more than 25,000 visitors during its four-day run.
The show is segmented into 16 speciality zones. UBM reports nearly 70 high-end exhibitors participated in the Fine Design Pavilion & Fine Gem Pavilion (FDP/FGP) which… more
Jul 11, 2017
Metal + Metallurgy China 2017, positioned as Asia’s largest exhibition serving the metal and metallurgical industries, was held at the Shanghai New International Expo Centre (SNIEC) from 13th to 15th June. The shows covered over 90,000 m2 of exhibition space and featured over 1,260 exhibitors.
The event was jointly organised by the China Iron and Steel Association, the China Foundry Association, the Chinese Mechanical Engineering Society (CMES), the Metallurgical Council of CCPIT, the Industrial Furnace Institution of CMES and Hannover Milano Fairs Shanghai Ltd.
It also featured… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact