Asia Exhibition Industry Continues a Strong Growth Momentum
July 29, 2015
UFI, the global association of the exhibition industry, has just released the 11th edition of The Trade Fair Industry in Asia.
The report reveals that net space sold in Asia grew by 6.8 percet in 2014.
BSG’s research shows that 18.6 million m2 of space was sold by exhibition organisers to their clients in Asia in 2014.
This represents growth of total net space sold in 2014 of 6.8 percent - rising from 17,453,000 m2 in 2013 to 18,641,750 m2.
The growth is similar to the 6.6 percent recorded in 2013. Of that total, more than 56 percent was sold in China and 11 percent in Japan.
Among the more than 2,100 trade fairs included in the study, more than 600 were held in mainland China, compared with 338 in Japan the second largest market.
Southeast Asia markets performed well once again in 2014. Space sold in Indonesia increased by 9.2 percent, the Philippines by 8.8 percent and Thailand by 8.6 percent.
One of the region’s smallest exhibition markets, Macau, was the top performer in 2014 as net space sold there increased from 143,000 m2 to 197,500 m2. Several of the larger markets also posted above average growth. Space sold in China was up 7.4 percent, India by 7.6 percent, Taiwan by 8.8 percent and Korea by 8.2 percent.
In 2015, BSG is forecasting regional growth in the Asian trade fair industry of 5.2 percent year-on-year measured in terms of net space sales.
Trade fair markets in Southeast Asia are expected to perform well again in 2015 and the market in China is expected to remain resilient.
This research was once again undertaken for UFI by Business Strategies Group (BSG).
UFI members are entitled to receive a four page executive summary of the research and to purchase the full report at a substantial discount. For more information on this study, please contact UFI in Asia at: asia@ufi.org.
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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