The Future of Audience (or Attendee & Exhibitor) Management and Engagement - A2Z’s Event Portal
June 15, 2023
Sponsored article by Personify
As part of a $19 million investment in their event management solutions, A2Z Events has launched the A2Z Events Hub. This one-stop location is a dynamic portal for each event’s exhibitors, attendees, and speakers. The hub is designed for today’s post-pandemic audiences with features to drive adoption, increase revenue and lessen the burden on event managers.
Solving Exhibitor & Sponsors’ Biggest Pain Points
With exhibitors and sponsors driving a large portion of events revenue, the self-service portal is tailored to them with an easy-to-use interface and one centralized location to manage their digital presence at the show. Exhibitor setup is fast and easy to encourage full completion of exhibitor tasks and capture additional revenue opportunities. Exhibitors are provided detailed analytics around attendee interactions, such as advertisement clicks, page views, and product views. Show Organizers can track exhibitor progress to ensure complete profiles and robust content to increase value for the exhibitor and engagement from potential buyers.
Creating a Conference and Call for Papers Built by Speakers for Speakers
Content is still a primary driver for attendance at events – and for conferences and trade shows, the A2Z Portal offers robust and configurable conference and call for proposal tools. The portal makes managing submissions, building session calendars, and coordinating speaker assignments a breeze. For education managers, it allows the design of a proposal process that is intuitive to navigate and provides step-by-step completion criteria – critical elements to a successful and problem-free call for papers. Once a call is complete, the tools are designed to deliver a seamless proposal to session workflow, a tailored session calendar, session management permissions, and a speaker portal to minimize the effort for education teams. The self-service speaker portal allows for speaker profile completion tracking.
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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