The Future of Event Registration: How MCI and OneSystem Plus are Revolutionizing the Industry

September 12, 2023

Sponsored article by MCI USA

Creating exceptional experiences for attendees is the ultimate goal in the current landscape of event management. The challenge lies in tailoring these experiences to meet the unique needs of both show organizers and their attendees. With over three decades of industry experience, MCI USA understands these challenges and has cultivated a team of seasoned professionals to revolutionize the industry. This commitment to excellence is exemplified by the synergy between their veteran leadership team and use of the innovative registration, housing and lead management platform, OneSystem Plus.


Crafting personalized experiences through data-driven strategies 


Innovation in event management hinges on personalized, client-focused solutions. James Kelley, MCI USA VP of registration, brings decades of experience to the table. Kelley emphasizes data-driven strategies, noting, "You need to always be looking at the data captured during registration to find trends to help grow and impact the event for the future.” This highlights the growing need for personalized, attendee-centric approaches that leverage data analytics to create unique and compelling event experiences.


Unveiling OneSystem Plus: Revolutionizing event management


At the heart of revolutionary event management is the groundbreaking platform OneSystem Plus. Designed with the unique challenges of show organizers in mind, this platform doesn’t just meet industry standards, it redefines them. Offering an array of user tools that surpass the competition, OneSystem Plus is engineered to address the demands of the largest and most complex shows. By providing unmatched customization options, this next-generation platform empowers show organizers to create experiences that resonate with attendees.

MCI

Navigating constant change with expertise


"World-class service is a never-ending journey that requires constant time, attention and resources," says Chris Williams, a seasoned expert with 27 years in the convention business. This commitment to client-focused solutions and quality service is crucial in an industry that is continually evolving. By staying ahead of trends and adapting to new challenges, event organizers can rely on proven expertise to guide them.


Partnering for unprecedented success


Show organizers, associations and event managers face a dynamic landscape that demands dynamic solutions. Leveraging both expertise and cutting-edge technology platforms such as OneSystem Plus, you can find the perfect strategic partner to guide you through this transformative journey. Whether it's crafting personalized experiences, tailoring solutions or embracing change, MCI USA is committed to leading the industry by redefining the boundaries of success in the event industry.


In a world where innovation defines success, MCI USA is not just managing events; we’re reshaping them. Partner with MCI USA and OneSystem Plus to unlock unparalleled success in the ever-evolving world of event registration, housing and lead management. Connect with us at convention.sales@wearemci.com and embrace the future of event experiences.
 

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Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact