New Network Seeks Advancement for Women in North American Exhibitions Industry
March 19, 2021
After two years in the making, the Women in Exhibitions Network North America Chapter recently launched. Fittingly, the inaugural event was virtual — on Zoom — and held on March 8, International Women’s Day.
The group is a safe place for women to discuss lessons learned over decades in the industry and see a path forward for more leadership positions. It’s widely known, and often bemoaned, that women are underrepresented in leading roles despite their prevalence in the events industry.
Three legends in the field — Nancy Walsh, president of North America, Informa; Mary Larkin, president, Diversified and Carrie Freeman Parsons, chair, Freeman — spoke to more than 165 attendees, including Oana Cipca, the founder of the International WIEN.
“Therein lies the silver lining of COVID, we had the time to finally do what we had wanted to do and connect, even though we were on different continents,” said Martha Donato, co-founder of WIEN North America and president and co-founder of Mad Event Management.
Themes included in the opening session included:
- Why not us?
- You can have it all — a career and family
- Never be afraid to ask
- Use existing relationships to push yourself forward
Donato co-founded the chapter with an official start date of Jan. 1, 2021, along with Stephanie Selesnick, who serves as secretary and heads International Trade Information and Laura Purdy, who serves as treasurer and is general manager of Toronto’s Exhibition Place.
The launch event also served as a kickoff for a membership drive. WIEN is open to all women involved in the North American exhibitions industry whose business is related to the organization and facilitation of both B2B and B2C exhibitions. Members do not need to be currently employed by a company or association in the industry to join.
Membership will be opening soon for anyone who is interested. To stay up to date on the chapter and be updated when membership opens, click here.
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Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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