CEIR 2021 Predict Conference Will Take Place in Person at MGM National Harbor
April 26, 2021
What is the trade show industry going to look like in a post-pandemic “new normal?” That is the burning question the Predict Annual Exhibition Industry Outlook Conference will attempt to answer when it takes place Sept. 13-14 at the MGM National Harbor in Oxon Hill, Md. Produced by the Center for Exhibition Industry Research, the 10-year-old event brings together B2B exhibitions industry executives to learn about and discuss emerging trends likely to impact trade shows and trade fairs over the next three to five years.
“For a decade now, Predict has been a consistent resource for upper-level executives interested in knowing what the future of the exhibition industry holds and strategizing around that knowledge,” said Cathy Breden, CEO of CEIR. “This year’s program will be unlike any other as our industry recovers from last year’s devastating turn of events and looks to how we can get where we need to be as quickly as possible.”
With the exhibition industry suffering its greatest losses and challenges in the past 13 months, the lens through which Predict will be viewing the short-term future of the industry will be unique. According to CEIR officials, this year’s program will take that into account while offering forward-looking information by economic and industry presenters from both within and outside of the trade show industry.
“This combination of bringing the outside in has made Predict a must-attend event for senior executives over the past decade,” Breden said.
Last year, the conference was held virtually and focused on the economic, geopolitical and social issues and their likely impact into the future. The 2021 conference will once again serve as the only industry conference to present future-forward information to help exhibition executives make strategic business decisions.
According to CEIR officials, choosing the MGM National Harbor for the conference’s live return was a no-brainer, as Predict was the first event held at the property upon its debut and has been an important partner ever since.
To keep attendees safe, the conference will follow CDC guidelines and any MGM National Harbor policies in place at the time of the conference, according to CEIR officials.
This year, Predict’s partners include:
Collaborator Partners:
International Association of Exhibitions and Events (IAEE)
Synchronicities
Associate Partners:
Ernest N. Morial Convention Center
New Orleans & Company
Contributor Partners:
CORT Events
Fern
Conference registration will open in early June, with programming to be announced in the coming weeks.
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Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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