Tech News: How Pixperience Takes Event Photo Booths to the Next Level

April 19, 2024

Looking to create high-end, red carpet-worthy videos that event attendees will share?

Companies like Pixperience provide interactive photo booths like no other — using the latest camera technology to capture the moment in vivid detail and engagement with an immersive experience that your brand creates.

Every event attendee can be a glamorous star when they step into a space that seamlessly blends creativity and technology to create unforgettable experiences that attendees can share instantly on social channels. 

We tested two Pixperience products at EXHIBITORLIVE 2024 and interviewed Pixperience Vice President, Operations Derek Wuenschirs to find out how this product works at trade shows. Here’s what we learned.

Related: POST-SHOW RECAP: EXHIBITORLIVE 2024 REPORTS MORE THAN 20% INCREASE IN ATTENDANCE

Why it matters: In a bustling exhibition hall amid the buzz of attendees and exhibitors, the 20x10 Pixperience footprint featured two photo options: one using the Pixbot robot arm to capture videos and one offering the 180-degree photo booth using multiple cameras.

Pixperience set-up at EXHIBITORLIVE 2024.
Pixperience set-up at EXHIBITORLIVE 2024.

How it worked: Attendees stepped inside the 180 booth (360 booths are also offered) and posed as they had their photo taken by a dozen cameras. The photos are taken simultaneously and stitched together to create a 3D effect. Attendees receive their video instantly, and the GIF or MP4 is great for posting online.

Big picture: As the cameras click, a freeze-frame moment is born. The image instantly appears on a screen, ready to be shared. Exhibitors and organizers can personalize the experience, adding show or brand logos and themes to the videos that attendees can easily share on social media platforms like Instagram or TikTok, amplifying brand visibility and engagement.

What it costs: "About $12,000 for one day, fully branded and delivered with all production and operations included."

How it delivers leads: "Data capture is baked into everything we do," said Wuenschirs, who emphasized the seamless integration of contact information capture and branding opportunities.

Which events have used it: Pixperience used its 360-degree photo system at Dreamforce – the annual tech conference produced by Salesforce – and created shareable GIFs for nearly 2,000 guests over four days.

Who else they work with: Previous clients include Hyundai 180 Catch - Super Bowl Photo Booth, Dell Match Play 360º  Photo Booth, Kate Spade New York - Bloom Bloom and AAA Game Day 180º Photo Booth — to name a few.

Watch or listen to our full interview and see the on-site demo here.

 

Don’t miss any event-related news: Sign up for our weekly e-newsletter HERE, listen to our latest podcast HERE and engage with us on LinkedIn!

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact