Moment.me Launches Mobile Microsites for Events
March 28, 2014
Event organizers always are looking for ways to tap into the popularity of social sharing tools such as Facebook, Twitter and Instagram to spread the word organically about their event.
With the launch of Moment.me, a mobile microsite for events, organizers may finally have an inexpensive option that their attendees will actually use. Moment.me works on any mobile device and aggregates live content your attendees are posting on their preferred social media platforms during your event.
“The concept behind Moment.me is not to change users habits. Let them use what they are comfortable with,” said Ronny Elkayam, CEO and co-founder of Moment.me.
While Moment.me is a tool that gives event organizers a better place to showcase their attendees’ pictures and videos, it’s also a fun way your attendees can engage with your event much like they engage with their everyday life events.
In the year and a half leading up to the official launch, Moment.me has been at concerts, festivals and sporting events; but it’s also had a presence at the World Future Energy Summit.
Moment.me’s founders feel that any event that has some excitement associated with it, and events where attendees have an emotional connection, would be a good fit.
But even content heavy events tend to have large opening and closing receptions, golf tournaments, or charitable service days. Moment.me could generate a bit of buzz around those types of activities.
While concert promoters and festival organizers may have a devil may care attitude about what type of content is posted on their mobile microsite, B2B event organizers tend to be a bit more wary.
Moment.me has safeguards in place to protect the event brand through their moderation functions. Organizers can choose to accept all content posted and then sort through and delete what is not appropriate after the fact, or they can hold everything posted until it’s approved for release.
There also are safeguards built in for the attendees, as well. Moment.me uses the privacy settings of the attendees’ preferred social sharing platforms. If their Facebook settings only allow their “friends” to view pictures they post, then only their “friends” will be able to view the photos posted on Moment.me.
Moment.me also delivers a customized experience to each attendee. Content is automatically aggregated based on what will be most relevant to that individual attendee.
If someone signs into the microsite with their Facebook account they will first see photos they posted, then those of their “friends” followed by photos of their “friends” network. This ensures the most interesting and relevant content is delivered directly to them.
Event organizers pay $16 per month to host their Moment.me microsite and that allows them an unlimited number of events and an unlimited number of photos. You can also embed the microsite content into your organizations website as easily as you would embed a YouTube video.
Elkayam summed it up by saying, “at the end of the day that’s your goal, to create a buzz around your event.” This certainly seems to be an inexpensive and simple way of doing just that.
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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