Italian Exhibition Group Forms Partnership with Emerald Expositions

June 21, 2018

The Italian Exhibition Group (IEG) has joined forces with Emerald Expositions (EEX) in a partnership intended to strengthen the presentation of Italian jewelry manufacturers in the U.S. market at EEX events, including COUTURE and the soon-to-be-launched PREMIER.

Both events are set to place during Jewelry Market Week, which runs late May through early June in Las Vegas.

The agreement is part of IEG’s long-term strategy to broaden its foothold in the U.S., which represents more than 43 percent of the world’s total trade show market. 

“For the Italian Exhibition Group, this new partnership with a fair organizer of the size and caliber of Emerald Expositions is a most exciting development,” said Marco Carniello, director of IEG’s Jewelry & Fashion division. 

He continued, “Not only does it strengthen our presence in the international jewelry sector but it provides a range of new opportunities for ‘Made in Italy’ in the critically important U.S. market.”

The Italian jewelry sector, which IEG represents, recorded U.S. exports of 1.17 billion euro in 2017, a 15.8 percent increase compared to the amount registered in 2016.

Known as one of the world’s leading jewelry show operators, IEG’s flagship VICENZAORO system boasts an international presence that organizes Italy’s premier jewelry trade shows as well as events in the U.S., India, Hong Kong and the UAE, where the VOD Dubai International Jewelry Show has established itself as a key springboard to the Middle East, North Africa, Central Asia and India, according to IEG officials.

In March, IEG acquired a 51 percent share in FB International, a U.S.-based trade show display outfitter that provides coast-to-coast services for U.S. exposition companies. 

Headquartered in California, EEX currently operates more than 55 trade shows and numerous other face-to-face events. In 2017, the company reported a turnover of close to $350 million, connecting more than 500,000 global attendees and exhibitors occupying almost 7 million square feet of exhibition space.

Its new PREMIER show, which will debut May 31-June 4 at the Las Vegas Convention Center, will feature an extensive selection of established fine jewelry manufacturers and brands, emerging designers and timepieces. 

The new event will also bring together the Las Vegas Antique Jewelry & Watch Show and AGTA Gemfair Las Vegas. 

“Italian Exhibition Group has an established reputation for creating opportunities for Italian companies in one of their most important markets, the United States,” said Gannon Brousseau, senior vice president of The Jewelry Group and The Creative Group at Emerald Expositions. 

He added, “We are thrilled that IEG has determined that joining PREMIER in Las Vegas is an opportunity that will enhance the success of their brands, as well as strengthen their position within the overall jewelry landscape.” 

 

Don’t miss any event news! Sign up for any (or all) of our e-newsletters HERE & engage with us on TwitterFacebookLinkedIn & Instagram!

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact