The Atlanta CVB has become one of the first destination marketing organizations to embrace the metaverse with the launch of a marketing platform designed to allow event professionals and prospective visitors to explore the city and its venues through a rendered 3D virtual experience.
IMEX Group has long been a leader in sustainable event initiatives, and the findings in the recently released IMEX America 2021 Sustainable Event Report are proving that its efforts are substantially paying off.
Our 9-year-old just started her 4th grade year, and in the welcome folder from her teacher there were a few sheets of paper that encouraged parents to help their children develop a ‘Growth Mindset’ verus a ‘Fixed Mindset’.
I know these terms have been around for a while, but reading through everything again, it struck me that the two mindsets are exactly what we should be considering when leading teams in the events industry.
Growing up in a culinary family in Trujillo Alto, Puerto Rico, Chef Lumarie Rodríguez-Soto initially avoided a career in the culinary arts. As a young woman, she tried pursuing other career paths, but her innate creativity and love for baking eventually led her back to the kitchen and then to culinary school at La Escuela Hotelera de Puerto Rico, where she honed her skills, grew her knowledge and perfected her craft.
Believe it or not, a successful event organizer recently said to me, “Now that face-to-face events are back, I can forget about event tech.” He had been in the business a while, but this comment made me realize that he is probably a dinosaur living on a different planet. Or not? This organizer is my friend, and we had a fascinating debate on this subject. He said that my reaction was a bit extremist.
A leading exhibit builder and an event planning company recently launched new divisions in an effort to expand their business offerings and help clients boost the performance of their events.
Known for attracting buyers and retailers of all sizes who converge to source excess fashion inventory at up to 70% off retail prices, the biannual OFFPRICE Show has been historically known as the nation’s largest off-price fashion industry trade show. Held Aug.
Trade Show News Network (TSNN) is thrilled to unveil the 2022 TSNN Awards top honorees for the Industry Icon Award, Sustainability Award, DEI Leadership Award and Industry Support Award.
As climate change increasingly becomes an undeniable reality across the globe, certain entities within the trade show and events industry are beginning to take the lead toward a less wasteful and more sustainable future. Here are two leading organizations working to lessen the industry’s environmental impact.
