Hometown Chef Michael Symon to Headline Cleveland I-X Center’s Fabulous Food Show
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Iron Chef and Cleveland Native Michael Symon is heading back to his roots Nov. 14-16 to headline the International Exposition (I-X) Center’s Fabulous Food Show.
Fabulous Food Show is the nation’s largest consumer food and beverage-themed event that attracts world-renowned culinary professionals, celebrity chefs and regional artisans who conduct high-quality demos.
More than 100 live presentations will be scheduled across six different customized stages, and Chef Symon will appear at the event each day.
Cosmoprof North America Boasts a Record Event in Las Vegas
Cosmoprof North America, the annual trade show and conference for beauty professionals, saw growth across all categories at its 2014 event that took place July 13-15 at Mandalay Bay Resort & Casino in Las Vegas.
The show featured 992 exhibitors (up 11 percent) spread out on 221, 532 square feet (up 5 percent) and attracted 27,040 attendees (up 4 percent, compared with 2013).
“This is our largest show ever. Our challenge is that we’re maxed out,” said Daniela Ciocan, marketing director of Cosmoprof North America.
Why Direct Mail Should Still be in your Trade Show Marketing Plans
It's easy to get caught up in the latest and "greatest" in technological gimmickry. However, the tried-and-true methods still work, and you shouldn't overlook them when it's time to promote your trade show displays.
After all, direct mail is still one of the most-used methods for trade show outreach, accounting for an average of 30 percent of trade show attendees' ad spend.
How Trade Shows Help You, Your Department, Your Company and Your Industry
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You probably have heard the question many times: “Why exhibit at trade shows?” And you’ve likely answered the question from the standpoint of how trade shows help your company in the marketplace. Yet there’s a lot more to it than that.
Here are 4 sets of benefits trade shows offer, at all levels of your professional life:
Advanstar Communications Reportedly Exploring Possible Sale
Advanstar Communications reportedly is looking into a possible sale, and the company could go for more than $900 million, according to a news report from Reuters.
Citing people familiar with the matter, who did not want to be named because the possibility of a sale is not public, the news report said “Advanstar is working with investment banks Goldman Sachs Group and Moelis & Co to assist with efforts to find a buyer.”
Contacted by TSNN, Advanstar declined to comment on the Reuters article.
Interview with a Trade Show Executive: NAB’s Chris Brown
As part of an ongoing series, TSNN Reporter Traci Browne will be profiling trade show executives and asking them probing questions like if time travel were possible, where would you go and why? Twenty-nine year trade show industry veteran Chris Brown, executive vice president of Conventions & Business Operations for the National Association of Broadcasters, which oversees the NAB Show, is the first interview in what promises to be a fun series.
1. Where did you grow up? What was your adolescent experience like?
