May 10, 2021
Optimism about the events industry is transforming from anecdotal to data-driven. A new report from Freeman, which has been tracking attendees’ temperatures about returning to face-to-face gatherings for the better part of a year, shows the strongest signs yet that the great recovery may happen sooner than later.
While virtual aspects of shows won’t disappear with COVID-19, the eighth iteration of Freeman’s research since the pandemic began shows the highest willingness yet to attend live events. Key findings include:
85% of attendees and 86% of exhibitors are expecting to return to in-… more
May 05, 2021
Many of the same industry giants cooperating on safety standards for a return to live events have found common ground again with a new baseline format to collect and track data.
Virtual Standard Export Format (VSef), formally unveiled on Tuesday, has already won widespread adoption from leading event organizers and technology companies. Helming this standardization mission is Explori, which hopes that by creating a universal standard the industry can successfully integrate virtual and hybrid elements into traditional face-to-face gatherings.
The launch comes as trade shows and other large-… more
May 04, 2021
It’s now a matter of when, and not if, events return. That’s all that is certain. Change is coming, but in what form is anyone’s guess.
Two industry veterans with as much of an educated opinion on the future of events are Denzil Rankine, founder of and executive chairman of consulting firm AMR International, and Marco Giberti, a tech whiz who is founder and CEO of Vesuvio Ventures. The pair have written the book on where events are headed, “Reinventing Live: The Always On Future of Events,” which they will discuss in-depth with TSNN Editorial Director Matt Swenson during a webinar on May 11… more
May 03, 2021
The tactile nature of the fashion industry ensures face-to-face gatherings will always be important for exhibitors to do business with buyers. But Paul Lee, CEO of NHN Global, parent company of FashionGo, says virtual shows will have their share of the runway, too.
“Digital shows will coexist with physical ones,” Lee predicted.
Some numbers suggest he is correct. Fashion Go experienced a 180% increase in newly registered retailers in August 2020, when its first virtual FashionGo Week launched. In February, the platform witnessed another 160% increase in registered retailers before the… more
Apr 30, 2021
On April 22, event professionals from across the globe tuned in to watch the Virtual Events Institute’s inaugural Virtual & Hybrid Event Awards. Recently launched to celebrate the innovation and excellence of digital and hybrid events around the world, the event was broadcast from ExCeL London’s hybrid event studio, with technical support from audiovisual and entertainment technology company Anna Valley.
Hosted by VEI Co-Founder Simon Burton, who presented accolades across 15 categories, the Awards’ entries were judged by an expert panel of 47 industry leaders comprising a diverse mix of… more
Apr 29, 2021
The pandemic has resulted in nearly 200 hotels closing their doors permanently in New York City alone. New congressional legislation seeks to save many of the jobs lost in closures there and across the country.
U.S. Senator Brian Schatz (D-Hawaii) and U.S. Representative Charlie Crist (D-Fla.) have introduced the “Save Hotel Jobs Act” to support hotels and hospitality workers as the industry seeks to rebuild from COVID-19’s damage. The American Hotel & Lodging Association reports business travel is down 85% and is not expected to make a full recovery until 2024.
In total, 3.1 million… more
Apr 27, 2021
London-based Tarsus Group formed a strategic partnership with leading aviation vlogger, content creator and author Sam Chui.
Chui is recognized as one the world’s most famous YouTube aviation content creators with more than 2.5 million YouTube subscribers and counting.
“Sam has built a truly unique platform and has established himself as one of the most exciting and influential aviation content creators out there,” said Douglas Emslie, CEO of Tarsus Group.
He added, “We are delighted to have confirmed his partnership with our Aerospace division, which delivers key events such as the… more
Apr 27, 2021
Caesars Entertainment is going all-in on Atlantic City. The hospitality giant recently unveiled a $400 million master plan investment in its Caesars, Harrah’s Resort and Tropicana Atlantic City casino-resort properties. Already underway, the plans include:
Remodeled guest room towers;
Fresh interior design elements;
Casino gaming floor enhancements;
New dining concepts and amenities and more additions over the next three years.
According to Caesars officials, revitalizing the company’s flagship casino-hotel on the famed Atlantic City Boardwalk, Caesars Atlantic City, will be a… more
Apr 26, 2021
What is the trade show industry going to look like in a post-pandemic “new normal?” That is the burning question the Predict Annual Exhibition Industry Outlook Conference will attempt to answer when it takes place Sept. 13-14 at the MGM National Harbor in Oxon Hill, Md. Produced by the Center for Exhibition Industry Research, the 10-year-old event brings together B2B exhibitions industry executives to learn about and discuss emerging trends likely to impact trade shows and trade fairs over the next three to five years.
“For a decade now, Predict has been a consistent resource for upper-… more
Apr 22, 2021
UFI, the Global Association of the Exhibitions Industry, has launched a new UFI-accredited designation for trade show professionals. Available to members and non-members, the UFI Certified Professional (UCP) is a self-paced, customizable certification program that includes UFI’s existing educational offerings as well as modules offered by a network of global educational partners. Additional benefits for participants include networking, specialization and career development.
So far, three educational partners have been chosen for the program: MBB-Consulting Group (UK), Virtual Events… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact