Know your audience and your industry’s influencers well. That’s the advice event marketing experts have for event organizers in 2019. They predict that the trends of data and influencer marketing will continue to have a strong impact on drawing attendees to events.
Post-trade show planning often gets overlooked, but I’m here to argue that your follow-up strategy is just as important as pre-show promotion and on-site preparation.
The International Association of Exhibitions and Events’ Expo! Expo! Annual Meeting & Exhibition attracted more than 2,300 attendees representing 26 countries (pending verified audit) to the New Orleans Ernest N. Morial Convention Center.
“I cannot think of a better way to celebrate IAEE’s 90th anniversary than with the Expo! Expo! we had last week,” said IAEE President and CEO David DuBois, CMP, CAE, FASAE, CTA.
How can healthcare convention marketers leverage the power of digital persuasion to ignite social influence and maintain a competitive edge?
To help answer this question, HCEA has unveiled that the award-winning author Erin Gargan King will kick-off HCEAInnovate 2019, on tap Feb. 24 at the Mandalay Bay Casino in Las Vegas.
While many exhibition venues may choose the holiday season to carry out acts of service that help their local communities, the San Diego Convention Center has made corporate social responsibility a year-round labor of love.
Meeting scheduling can be the bane of an event planner’s existence. Anyone who has ever tried to coordinate multiple schedules in order to book meetings or demos at trade shows or conferences knows how difficult it can be – the phrase “herding cats” springs to mind.
It’s equally difficult to show the value of these meetings and how they influence sales pipeline and revenue generation. Jifflenow aims to solve both of these problems with its meeting automation platform (MAP).
Registration now is open as the China International Brand Underwear Fair prepares to return to Shenzhen Convention and Exhibition Center, China from April 19
MEDICAL FAIR THAILAND 2019, Southeast Asia’s leading medical and healthcare exhibition, will stage its biggest edition to date with about 1,000 exhibitors from over 60 countries at a new and larger venue: the Bangkok International Trade and Exhibition Center (BITEC).
More than 10,000 medical and healthcare innovations will be on display from Sept. 11 - 13, 2019.
Experience creation is the top priority for event planners in Asia Pacific, according to IACC’s inaugural APAC edition of its Meeting Room of the Future™ report.
IBTM China, part of IBTM’s global portfolio of meetings and events industry trade shows and the most established event of its kind in China, has announced first details of its 2019 edition.
The event will take place Aug. 28-29 at China National Convention Centre (CNCC) in Beijing.
