CyberDyme and Discover Puerto Rico Join Forces to Introduce Revolutionary VR Technology Targeting Event Professionals
- Read more about CyberDyme and Discover Puerto Rico Join Forces to Introduce Revolutionary VR Technology Targeting Event Professionals
- Add new comment
On the heels of posting its strongest fiscal year in nearly a decade for meetings, incentives, conferences and exhibitions — and many more to come this year and in 2024 — Discover Puerto Rico is further stepping up event marketing efforts with groundbreaking virtual reality (VR) technology.
InfoComm Celebrates Innovation and Evolution, Strong Uptick in Attendees and Exhibitors
- Read more about InfoComm Celebrates Innovation and Evolution, Strong Uptick in Attendees and Exhibitors
- Add new comment
Last month, the largest annual exhibition and conference for the commercial audiovisual (AV) and information communications industries brought AV professionals from across the globe together again to connect, learn and celebrate a resilient industry on the cutting edge of technological innovation.
The Power of Personalization in Field Marketing
Personalization is the key to capturing consumer loyalty and creating strong customer ties. When you truly understand your audience’s unique preferences, you can create memorable experiences that keep them coming back for more.
ECA and Other Entities Vie for FTC Passage of Anti-Fraud Rule Impacting the Events Industry
- Read more about ECA and Other Entities Vie for FTC Passage of Anti-Fraud Rule Impacting the Events Industry
- Add new comment
A government crackdown on impersonation fraud targeting the business events industry may soon become a reality thanks to efforts spearheaded by the Exhibitions and Conferences Alliance (ECA) and its 10 professional and trade associations, in addition to numerous other industry entities that make up the face-to-face business events industry.
Las Vegas Venues Deploy New Tech to Capture Data on Energy, Carbon and Water Outputs
- Read more about Las Vegas Venues Deploy New Tech to Capture Data on Energy, Carbon and Water Outputs
- Add new comment
Event organizers who produce shows at the Las Vegas Convention Center and Allegiant Stadium will be able to better understand their carbon footprint and identify efficiencies that could lower costs, thanks to a new partnership with nZero.
Optimism, Positivity and Enthusiasm Permeate a Vibrant JCK in Las Vegas
- Read more about Optimism, Positivity and Enthusiasm Permeate a Vibrant JCK in Las Vegas
- Add new comment
More than 30,000 professionals from all facets of the jewelry industry recently converged once again at The Venetian and The Venetian Expo in Las Vegas for a week of product sourcing, education and networking at JCK, considered one of the world’s most important jewelry industry gatherings that has served as a global launchpad for jewel
How to Implement an Effective Personalization Strategy for Your Food and Beverage Trade Show Booth
- Read more about How to Implement an Effective Personalization Strategy for Your Food and Beverage Trade Show Booth
- Add new comment
If you are an exhibitor in the food and beverage industry, you’ve probably noticed a shift in food and beverage marketing trends toward personalization over the past few years. This trend began with small businesses but has since been adopted by major corporations.
