Alexa Lemzy

Alexa Lemzy is a customer support specialist at U.K.-based business text messaging service Text Magic. She also oversees the company’s content strategy.
Alexa Lemzy is a customer support specialist at U.K.-based business text messaging service Text Magic. She also oversees the company’s content strategy.
Hiring and promoting was fast and furious during the past month, with several trade show companies growing their company rosters.
Ungerboeck, an event and venue management technology company, added Eric Kaser to the company’s executive leadership team.
As vice president of sales, Americas, Kaser will lead sales strategy and execution from company headquarters in St. Louis, Missouri.
From big trades to trivial activities such as grocery shopping, technology has made its way into our daily lives and it’s here to stay. One such field that has embraced the technological revolution is event planning.
Technology has changed the way events are planned, executed and managed. The past decade has seen multiple innovations, some bordering on brilliant that have completely transformed, and in a way, simplified the way we execute events and how attendees see them.
Here are five ways technology has transformed event planning.
Himani Sheth is a marketing executive for Hubilo, an Event Automation Platform that helps event planners organize events in a more efficient and tech-savvy manner.
A fifth new trade show will collocate with United FreshMKT Expo, United FreshTEC Expo, International Floriculture Expo and Global Cold Chain Expo in June 2018 at McCormick Place in Chicago.
Dedicated to the exploding category of healthy foods, SmartFood Expo is designed to provide retail and foodservice buyers with a one-stop shop for learning about the newest products, trends and opportunities to increase their share of the “better-for-you-foods” business.
Trade show managers are always searching for the latest marketing trends to drive their booth’s attendance. Social media participation is key for any large event, enabling trade show goers to stay more engaged with instant updates on floor activities, educational opportunities and speaker sessions.
Every exhibitor wants to have some sort of social engagement during a show and smart trade show marketers are taking advantage of a wide range of social media strategies to broadcast their message to more people than ever before.
Tim Brown is a marketing associate for GES, where he enjoys helping represent brands with live event technologies.
UFI, the Global Association of the Exhibition Industry, has unveiled Fira Barcelona as the winner of its annual Sustainable Development Award.
The theme of this year’s competition, “Best destination approach to implementing sustainability”, was chosen in order to recognize initiatives that combine the efforts of a destination, in partnership with a professional exhibition operator, to implement sustainability around an individual exhibition or a series of events.