Exhibiting Companies, Showfloor Both Up for SIA's Snow Show in Denver

In its fourth year in Denver, the SnowSports Industries America’s (SIA) Snow Show continued to hit its stride, despite some challenging times in the industry, with an increase in exhibiting companies and net square footage when it recently ran at the Colorado Convention Center.

“The show had fantastic energy. Everyone is optimistic about the coming season," said Debbie DesRoches, SIA's director of Trade Show.

Atlanta Becomes Major Draw for Medical-related Meetings

With more than 65 medical groups selecting Atlanta last year as the site for future meetings, representing the largest number of rooms booked in the city for this segment since 2008, the destination quickly is becoming the go-to place for medical-related meetings.

Many of these meetings have never been held in Atlanta or are returning for the first time in more than a decade, according to Atlanta Convention & Visitors Bureau officials.

Connecticut Expos Launches Women's Health Services Expo

Connecticut Expos, producers of several women-oriented events in Connecticut, will launch a new show – the St. Vincent’s Health Services Southern Connecticut Women’s Expo – Sept. 21-22 at the Webster Bank Arena in Bridgeport, Conn.

The event is expected to attract thousands of women looking to shop for the latest products and services in fashion, beauty, health, wellness, nutrition, fitness, financial planning, careers, home decor, automobiles, gifts, vacations, spas, education and more.

Are You an Invisible Exhibitor?

Submitted by rwimberly@tsnn.com on Sun, 02/24/2013 - 18:29

Almost every exhibitor will tell you they go to trade shows to raise their company’s visibility and build their corporate image.

Those visual metaphors are not coincidental.  It’s essential to be seen at a trade show.  And yet, despite their best intentions, too many exhibitors end up … invisible.  Could that be you, too?

Let’s throw a light on what makes exhibitors invisible, even when they really want to be seen:

A Camouflaged Trade Show Display

In Event Sales, Relationships Matter

Submitted by rwimberly@tsnn.com on Sat, 02/23/2013 - 11:54

A little more than12 years ago at a gathering of top tradeshow organizers in Santa Barbara, Calif., the keynote speaker – himself an organizer who had just bought one of the largest shows and most well-known show groups in the U.S – stunned the room by telling his audience:  “You are nothing but a bunch of concrete salesmen” and then continued to skewer them for running, in his opinion, unsophisticated businesses, where they bought floor space at a discount and resold it at a premium.

Adam Schaffer

Adam Schaffer is Vice President, Tradeshows and Exhibitions for HelmsBriscoe and a member of the IAEE Senior Executives Programming Task Force.
Subscribe to
Partner Voices
Partner Voices
NO WISH IS TOO BIG AT THE ORANGE COUNTY CONVENTION CENTER
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact
Learn More