Jun 07, 2017

Houston First Corporation’s supplier diversity program has experienced its biggest increase in participation numbers since the program’s genesis almost five years ago. 

Participation by small, minority and women-owned business enterprises (MWBE) for 2016 measured at 41 percent, an increase of nine percent, compared with its 32 percent participation rate in 2015. 

The program consistently has surpassed the 30 percent participation goal HFC established in 2012, when the program was launched with the intention of maximizing the number of suppliers able to provide… more

Jun 06, 2017

SMG, known for its management of convention centers and venues, has scored a management contract for a whopping 4.3 million square foot convention center in Shenzhen, China.

The Shenzhen World Exhibition & Convention Center is set to become one of the largest convention centers in the world. It also will be SMG’s new flagship venue in China’s growing trade show market.

“We are honored by our selection, which reflects our unique combination of resources, relationships and expertise in the industry,” said SMG President and CEO Wes Westley.

He added, “We look forward… more

Jun 05, 2017

The trade show industry was back on the positive side after slipping in the final quarter of 2016, with a year-over-year 1.6-percent uptick in growth to kick off the first quarter of this year, according to the Center for Exhibition Industry Research’s Index Report.

However, the industry has continued to underperform the macroeconomy.

"The increase in the first quarter validates our prediction that economic fundamentals still point to moderate growth for the exhibition industry," said CEIR Economist Allen Shaw, Ph.D., chief economist for Global Economic Consulting Associates… more

Jun 01, 2017

Summertime is heating up, and so are new and renewed business contracts between shows and a bevy of suppliers.

Experient recently renewed its contract with Emerald Expositions through 2023. With this new six-year deal, which officially begins in 2018, Experient will provide registration, lead retrieval and its EDGE marketing platform for Emerald’s 74+ shows each year, as well as housing services for select shows.

Emerald, the largest operator of business-to-business trade shows in the United States, has been working with Experient since 2012.

Emerald serves a wide… more

May 25, 2017

Sharon Enright has joined NXT Events Media Group as its president and COO. 

After serving in top operations management positions at Conference Management Corporation and Reed Exhibitions, Enright moved to Business Journals Inc. in 1997 as its director of operations, where she rose to the ranks of EVP of the company’s Trade Show Division.

As the second person in BJI’s 90-year history to earn this prestigious title, Enright helped build the company’s event portfolio from three to 27 annual shows, managing virtually all facets of the portfolio for more than 18 years.

more
May 24, 2017

With Outdoor Retailer looking for a new home after a public land dispute resulted in the decision to leave Utah, Denver in the hunt as one of the cities trying to capture it and the January timeframe getting crunched with different crossover shows, it makes perfect sense that Emerald Expositions would buy SnowSports Industries America’s SIA Snow Show.

Now, two of the strongest shows geared toward segments of the outdoor sports industry will both be combined under one roof – the Colorado Convention Center – in Denver starting January 2018.

“By merging these two January shows,… more

May 24, 2017

Trade show marketing firm mdg has expanded its foorptint by opening a new office in Chicago to service several clients based in the area.

The downtown office will be led by Leana Salamah, account strategist and executive director, who has experience on both sides of the client/agency relationship.

Salamah was proactively recruited by ownership to serve as a strategic lead for existing Chicago clients and to be a resource for other association and for-profit event clients looking for audience acquisition solutions.

“Chicago, with its reputation as a world-class event… more

May 23, 2017

By Elizabeth Johnson

Out with the old? Not so fast … While digital and data may be getting all the buzz these days, a few, let’s call them “experienced” tactics, are quietly getting the job done for many event marketers.

So before throwing out your old marketing plan, consider keeping some old-school workhorses that these event planners swear by.

Handwritten Notes

Although her company incorporates the latest technology and trends into its events, from virtual reality to artificial intelligence and interactive engagements, there… more

May 22, 2017

As a trade show organizer, you know the kind of attendee you want at your event: an influencer with buying power who actively participates and advocates for your show, an industry expert who comes every year and brings their friends, and an enthusiastic participant who possesses a robust digital presence and plays a key role in contributing positively to your show’s content and evolution.

Just by their presence, such an attendee has the power to not only attract more exhibitors but also increase the brand value of your show, which in turn can result in drawing more attendees to… more

May 18, 2017

Marketplace Events has acquired the Cincinnati Home & Garden Show from Hart Productions of Cincinnati, Ohio.

The Cincinnati show is the largest single-show acquisition made by Marketplace Events, known as the No. 1 producer of consumer home and garden events in North America.

“We are thrilled to add a show of this size and quality to our portfolio,” said Tom Baugh, CEO of Marketplace Events.

He added, “I’ve been friends for decades with the Harts, so it is a special honor for me to know Marketplace Events is assuming stewardship of one of the finest home and garden… more