News
Nov 12, 2018
With smart city projects on the rise across Thailand, international security brands have converged at the 6th edition of Secutech Thailand in a bid to connect with regional buyers and project owners.
Stricter fire and safety regulations enacted by the government have also led to heightened demands for fire and safety equipment, which will be a popular product category during the show.
The high demand has translated into an expansion in show scale at Secutech Thailand, which continues its year on year growth.
Across 7,000 sqm of exhibition space at the Bangkok International Trade &… more
Nov 10, 2018
The days of mass marketing with a “one size fits all” message are over! Event and trade show marketers are getting more and more savvy on how to use audience intelligence to craft effective messages to drive participation.
On this week’s #Expochat, set for Nov. 14 at 1 p.m. ET, join Terence Donnelly of Experient and other experts, as we address the following questions:
What are the current methods of marketing events to audiences?
How can these marketing methods be augmented to be more personalized to their audiences?
Associations have a treasure trove of member data. How can this be… more
Nov 09, 2018
The Las Vegas Convention and Visitors Authority (LVCVA) and the Consumer Technology Association (CTA), owner and producer of CES, have expanded their North American business partnerships by establishing an official Memorandum of Understanding (MOU) between the World Trade Center Las Vegas and the World Trade Center Saskatoon in Saskatchewan, Canada.
The agreement, signed last month during a ceremony at the 2018 World Trade Centers Association (WTCA) Annual Member Seminar in New York City, marks the first of its kind between WTC Las Vegas and a Canadian-based WTC entity.
Through the… more
Nov 08, 2018
Last month, NYC & Company, New York City’s official destination marketing organization and Discover Puerto Rico, Puerto Rico’s newly established destination marketing organization, signed a first-ever partnership to boost tourism between the two destinations
Formalized at a press conference on Oct. 23 at El Museo del Barrio in Manhattan, the new one-year city-to-island alliance includes a collaboration agreement between Puerto Rico and New York City; the exchange of marketing assets to boost reciprocal travel; the sharing of best practices in tourism marketing and management, and the… more
Nov 08, 2018
SmithBucklin, an association management and services company, has acquired 360 Live Media, an association-focused, live-event experience design agency with full-service marketing capabilities.
360 Live Media has redesigned dozens of association meetings, and has also created innovative, first-to-market events.
Both SmithBucklin and 360 Live Media are at the forefront of how associations are rethinking their live events in order to create value, generate non-dues revenue, and foster loyal communities of engaged members. The two firms will work together to serve existing clients and the… more
Nov 08, 2018
Last month, BizBash Media Founder and CEO, David Adler, announced that his company, along with he and his family, have invested more than $500,000 in Goodshuffle Pro, a business operations and intelligence software tool designed for the event rental and production industry.
“After watching the Goodshuffle Pro team iterate and study the industry, they have created a solution that could be the backbone of the inventory, management and marketing control system for what I call the new temporary infrastructure industry,” Adler explained. “In a Pop-Up Events world, with brick and mortar retail… more
Nov 07, 2018
On the heels of its recent merger with AmericasMart in Atlanta, International Market Centers has announced a new executive leadership team and a preview of its long-range plans for its furnishings, home décor, gift and apparel Markets and continued capital investment.
Boasting more than 150 years of collective experience in the gift, home furnishings and apparel industries, IMC’s new executive team includes:
Greg Avitabile, Executive Vice President, Operations
Dorothy Belshaw, Executive Vice President, Chief Marketing and Digital Officer
Scott Eckman, Executive Vice President, President… more
Nov 06, 2018
In keeping with its objective to provide vital data and best practices to the entire exhibition industry, UFI released the results of its “Women in the Exhibitions Industry” research at the 85th UFI Global Congress, held Oct. 31-Nov. 3 in St. Petersburg, Russia.
As a joint project between UFI and its media partner m+a, the goal of the research is to provide insights into the perception of women’s and men’s skills in the workplace, the potential for advancement for women within the industry and details of the different aspects driving women’s careers drivers.
More than 200 mostly female… more
Nov 06, 2018
Exhibition referral marketing platform provider, Gleanin, will be launching its white paper on “The Future of Event Registration” at Event Tech Live 2018, set for Nov. 7-8 at Old Truman Brewery in London, U.K.
The content of this research stems from a deep dive into millions of event registration data points gathered from 627 events across 98 organizers and aims to help exhibition organizers gain insight into today’s attendee behavior, according to Tamar Beck, CEO of Gleanin.
“We have now seen three million registrations via our Gleanin Connect platform, which puts us in a unique position… more
Nov 02, 2018
To help speakers to overcome the challenges of audience engagement and presentation logistics when presenting at an event or trade show, Freeman has simplified the presentation process by upgrading two of its conference solutions and rebranding them to the Sync second-screen platform and the Orchestrate presentation optimization tool.
“With the upgrades to our Sync and Orchestrate digital tools, we’re helping to simplify presentation logistics and we’re providing new, engaging ways for presenters to interact with their audiences in real time,” said Richard Maranville, chief digital officer… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact