News
Sep 15, 2022
The city of Atlanta, Ga., is more than an urban oasis exuding Southern hospitality. Rich in history and culture, this diverse and vibrant destination boasts more than 136 square miles of unique and colorful neighborhoods, vast green spaces and an interesting array of amenities and attractions, including a vibrant arts, entertainment and culinary scene, and an enduring civil rights legacy. For all these reasons and more, it’s no wonder that travel destination experts and global brands including Lonely Planet and National Geographic have highlighted Atlanta in their Best of Travel lists for… more
Sep 14, 2022
As the trade show industry continues full speed ahead into the post-pandemic era, exhibiting companies are making their return to the showfloor, resuming their live marketing programs in an effort to reestablish a brand presence among their competitors. But while many exhibitors may wish to freshen their showfloor image with new or improved trade show booths, intense budget constraints are forcing companies to get uber-creative. One person who knows this well is trade show industry veteran Anthony Floreano, CEO of Skyline Exhibits, who for the past year has led the company through its post-… more
Sep 13, 2022
With industry professionals bringing a heightened focus to the ROI of their events, particularly due to soaring event costs and structural changes to events as a result of the pandemic, Event Leadership Institute (ELI) launched the industry’s first course specifically centered on measuring, interpreting and communicating an event’s performance to stakeholders.
The online Event Measurement & Analytics Certificate will teach participants a variety of data-driven ways to measure an event’s success for different stakeholders, including attendees, hosts, exhibitors and sponsors. More… more
Sep 12, 2022
As summer turns to fall, event-related companies, CVBs and venues are continuing to build their teams, appoint new leaders and reward hard-working staff to elevated roles. Check them out!
Spiro
Spiro, the brand experience agency within the GES Collective, appointed David Kuznick as its global chief financial officer, effective immediately. As an integral part of Spiro’s executive leadership and finance teams, Kuznick will aid the company’s rapid disruption response and strong future growth trajectory.
Before joining Spiro, Kuznick held executive roles at MC2 as COO and at FoodPrep… more
Sep 09, 2022
Personify, a leading technology solutions provider for associations, nonprofits and event professionals, launched its first-ever A2Z Event Professionals Awards. The new awards program was established to celebrate the agility, creativity and innovation in today’s events and associations industries.
“So many awards are focused on revenue or square footage,” said Rich Vallaster, director of event marketing at Personify. “While those are critical components to an event’s success, recognizing the ideas of all sizes and the people and teams who have had a huge impact in the industry is why we… more
Sep 08, 2022
The IMEX Group unveiled details of its education program for IMEX America 2022, set to zero in on modern-day challenges and hot topics as industry professionals navigate a new normal for events.
In creating the education program for this year’s show, which takes place Oct. 10-13 at Mandalay Bay Convention Center in Las Vegas, the goal was “radical simplicity,” according to Carina Bauer, CEO of the IMEX Group.
“We know meeting and event industry professionals are overrun, overwhelmed and seeking clarity, so this year’s learning sessions deliver bold content designed to cut to the heart of… more
Sep 07, 2022
Creating year-round community engagement has become one of the most important marketing goals for event professionals, and epIQ Creative Group, a marketing agency producing multi-channel systems that drive demand to brands, is aiming to help them achieve it through its latest acquisition.
The company has purchased Community Leaders Institute (CLI), a member-based organization representing thousands of community professionals, including those in the events industry, and plans to create new and exciting opportunities for members to engage and grow.
“CLI, as the foremost independent… more
Sep 06, 2022
Global trade show organizer Clarion Events tapped events industry veteran Lisa Hannant to become its new CEO, effective Oct. 1. Hannant joined Clarion in 2008 and in 2013 was appointed to its board as group managing director, responsible for driving international expansion, during which time the company grew significantly in key U.S., European and Asian markets. She also currently serves on the board of SISO as secretary-treasurer.
“It’s a huge privilege to be leading the company as it enters the next stage of its growth and evolution,” Hannant said. “Like the rest of the industry, we’ve… more
Sep 06, 2022
U.K.-based global events, data and media platform Arc has acquired its first U.S.-based business, HighQuest, producers of media and events for the global agribusiness sector.
Announced on Aug. 24, the transaction includes the events and media assets of Boston-based HighQuest and its annual summits held in the U.S., U.K. and Japan. These include Global AgInvesting (GAI), the world’s largest gatherings of agriculture investors and sector stakeholders; Unconventional Ag (UA); Ag Club; and Women in Agribusiness (WIA), a network platform at the forefront of women’s excellence in agribusiness… more
Sep 02, 2022
The Atlanta CVB has become one of the first destination marketing organizations to embrace the metaverse with the launch of a marketing platform designed to allow event professionals and prospective visitors to explore the city and its venues through a rendered 3D virtual experience.
Atlanta Meta World is a visually realistic virtual world representation of Atlanta that enables users to discover the city while interacting with other virtual visitors and representatives of venues and ACVB in real time, in addition to viewing presentations on and the latest developments in the city.
“If… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact