Our hearts go out to natural disaster victims from all over the world, including recent ones in Houston, Florida and Mexico. Disasters are hard enough when you are home but they can take more complexity when you are traveling.
Trade Show Tips
For event planners and marketers, analytical reports can be gold mines for driving registrations, adoption of tools and calculating ROI. However, the true potential of analytics remains underutilized in testing the effectiveness of marketing efforts, testing new audience segments and creating impactful cross-promotional efforts. This is mostly because there are a plethora of options and features available, as well as disconnected channels that add significant complexity to the analytical process and make accurate attribution extremely difficult.
Last week, the Anaheim Convention Center unveiled its biggest and most significant expansion in nearly two decades: ACC North, boasting 200,000 square feet of flexible, two-level meeting and event space.
The addition of the new building officially marks the ACC’s induction into the “1 million-square-foot-club,” increasing its ranking to the 11th largest convention facility in the U.S. and preserving its standing as the largest on the West Coast.
The 20 in their Twenties program, supported by the Professional Convention Management Association Education Foundation and Visit Seattle, is designed to engage the best and brightest young professionals in the business event industry. By recognizing emerging leaders, and their talents, PCMA helps to support a new generation of business event strategists around the world.
UFI, the Global Association of the Exhibition Industry, has named the UBM EMEA – Sleep Event as winner of the 2017 UFI Marketing Award.
The theme for this year’s UFI Marketing Award was “From show organizers to industry gurus – Success stories from evolving business”.
In the wake of the mass shooting last night on the site of the Route 91 Harvest country music festival outside the Mandalay Bay Resort & Casino, several shows scheduled in Las Vegas in the coming week have released statements.
Global Gaming Expo (G2E), which is set to open Oct. 3-5 at the Sands Expo & Convention Center, attracts more than 450 exhibitors and 26,000 attendees.
Smart City Networks, a provider of technology and telecommunications services for the convention industry, has embarked upon a process to convert phone lines at 39 convention centers and venues to SIP trunking in the next year.
The upgrade is expected to improve reliability, performance and cost at these facilities, according to Smart City officials.
Show organizers will have an opportunity to find even more answers to their questions about sustainability and corporate social responsibility (CSR) at this year’s IMEX America.
The annual exhibition for incentive travel, meetings and events industry is set for Oct. 10-12 at the Sands Expo and Convention Center at The Venetian | The Palazzo in Las Vegas.
No. 1: Always have a “Plan B”
One of the questions I’m often asked as a trade show industry veteran is, “What do you wish you’d known back in your first year of managing trade show exhibits that you know now?” To answer this question, here is the first in a series of posts addressing the most important lessons I’ve learned, mostly as a lifelong student of the University of Hard Knocks.
If the Los Angeles Convention Center’s recent fiscal report is any indication, the Downtown L.A. facility most certainly is not a loss-leader, but rather an integral economic impact generator for the City of Los Angeles.
The LACC recently reported generating a record-breaking $781 million of economic impact for the City in fiscal year 2016/2017, with $478 million attributed to convention attendee direct spending.
