How Mobile Apps Directly Benefit Exhibitors at Trade Shows

Submitted by rwimberly@tsnn.com on Sun, 06/07/2015 - 14:41

Trade shows are in many ways unique to other conferences and events. The goals of attendees and exhibitors alike often revolve around lead generation, research and the sale of a product and service, while industry education and other event favorites are less a priority.

Understanding the benefits of a mobile app from the unique viewpoint of a trade show helps everyone involved maximize an event’s potential.  

Lead Generation

Art and the Convention Center

Submitted by rwimberly@tsnn.com on Sun, 06/07/2015 - 14:33

We all have considered having meeting and events in art and museum galleries, both of which provide a unique atmosphere and exposure to art and culture. 

What has been most notable in recent years is the addition of art into the convention center.  This investment, which is rather substantial, is focused around the attendee experience of the destination while in the venue. 

And there are a few convention centers that have done this remarkably well.

Top Fastest-growing Show Winners Unveiled for 6th Annual TSNN Awards Nov. 6-8 in Atlanta

For the sixth year in row, Trade Show News Network is holding its prestigious and original TSNN Awards program that honors the top fastest-growing shows in attendance and net square footage Nov. 6-8 in Atlanta.

The list of 50 shows that will be feted during the three-day, celebration-filled weekend can be found below and HERE.  

UBM Acquires Brazil-based Hospitalar from SPFC Group

UBM has bought the largest health care show in Latin America – Hospitalar – from SPFC Group. Terms of the deal were not disclosed. 

"We are delighted to have acquired Hospitalar.  It is a "must-attend" show with an increasingly international customer base and will further strengthen our position in Brazil. It also fits very neatly with the wider UBM portfolio and we are excited about the opportunity to leverage UBM's strong position in the Medical Device and Manufacturing sector,” said UBM CEO Tim Cobbold. 

200-plus Trade Show Professionals Gather at 2015 Exhibition & Convention Executives Forum in D.C.

The 2015 Exhibition & Convention Executives Forum, held May 27 in Washington, D.C., drew more than 200 trade show organizers and suppliers to a packed room at the J.W. Marriott to take part in a day filled with engaging sessions. 

In its 14th year, ECEF drew not only a record number of registrants, but also a record number of sponsors and participating publications, according to ECEF Founder Sam Lippman.

“This year has been a great year,” he added. 

Trade Show Industry Grows Impressive 4.6 Percent in Q1 2015

The severe winter weather in much of the U.S. didn’t put a damper on the trade show industry, with the Center for Exhibition Industry Research’s quarterly CEIR Index Report tracking growth to be 4.6 percent in Q1 2015, compared with the same time period in 2014.

It is the highest increase since the second quarter of 2007, in other words, before the recession hit.

2nd Annual Craft Beverage Expo Celebrates Sold-out Showfloor

Even after a public attack by Budweiser during Super Bowl 2015 mocking craft beer drinkers, it didn’t seem to faze those who are in the industry at all, with the recent Craft Beverage Expo selling out its showfloor.

In its second year, CBE 2015 not only gathered professionals in beer, wine, spirits and cider, but it also expanded its audience to include mead, sake and soda segments.

“The CBE staff has worked tirelessly to provide attendees with a diverse set of resources,” said Kellie Shevlin, executive director of Craft Beverage Expo.

Navigating the Trade Show World: Tracking the Show Service Manual and Surviving on the Show Floor

Submitted by rwimberly@tsnn.com on Sun, 05/31/2015 - 11:29

Ever feel that reading a show service manual is like trying to find your way across the Atlantic Ocean without GPS?  Trade shows can be overwhelming to say the least.

Managing a trade show display is like hosting a party that lasts several days for a thousand of your closest friends in the space of a small boat. 

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NO WISH IS TOO BIG AT THE ORANGE COUNTY CONVENTION CENTER
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact
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