Exhibitor Demand for ROI is High – Can You Deliver?

Submitted by rwimberly@tsnn.com on Sun, 09/21/2014 - 16:16

In years past, exhibition organizers were able to take an “if we build it, they will come” approach to tradeshows, conventions, and conferences with the goal of attracting attendees in order to reel in exhibitors. Show organizers could safely tell exhibitors and sponsors the kinds of people who attend the show, often tossing around statistics like “70% of attendees are decision makers,” without too much scrutiny because there was no way to prove or disprove those numbers.

Technology changes everything

Rob Hamlin

As director of exhibition services for Ungerboeck Software International, Rob Hamlin draws on 25 years in sales and 10 years of event industry experience to help event professionals, exhibition organizers, associations and independent show organizers experience the value of intelligent back-end and audience-facing technology. 

25th Edition of Labelexpo Americas Breaks Attendance Records

The 25th edition of Tarsus Group’s Labelexpo Americas, held Sept. 9-11 at the Donald E. Stephens Convention Center in Rosemont, Ill., was the busiest one yet, with 16,029 attendees flocking to the showfloor to see the latest innovations in the labels and labeling industry.

This year’s attendance figure broke records and was up 12 percent, compared with the 2012 edition of the biennial event.

UBM Confirms in Talks for Possible Advanstar Acquisition

U.K.-based UBM confirmed that it is in talks to acquire Advanstar Communications that “may, or may not, lead to a transaction.”

The statement was made after Reuters reported that UBM was in advanced stages to buy Advanstar for a $900 million pricetag. Representatives for Advanstar declined to comment.

Advanstar serves the fashion, licensing, life sciences and powersports industries with its portfolio of 54 trade shows, 100 conferences, 30 publications, and nearly 200 electronic products and Web sites, as well as educational and direct marketing products and services.

IMTS 2014 Showcases High-tech Future of Manufacturing

The International Manufacturing Technology Show (IMTS) delivered on its theme, “come together, leave inspired” to more than114,000 attendees during the course of their show, which took place Sept. 8-13 at Chicago’s McCormick Place.

Pre-registration numbers were at 98,169 attendees and by the close of the show registration was at 114,147 attendees, representing 112 countries. Those numbers are a 13.9 percent increase, compared with IMTS 2012.

IMTS covered more than 1.3 million net square feet of exhibit space and hosted 2,035 exhibiting companies.

Global Experience Specialists Expands AV Services Overseas with Acquisition of Blitz Communications

Global Experience Specialists has continued to expand its offerings by acquiring Blitz Communications, an audio visual (AV) services provider for the live events industry in the United Kingdom and continental Europe.

Blitz Communications has offices in London and Manchester, U.K. and is the in-house AV service provider at five major U.K. conference and exhibition venues – ExCeL London, Earls Court, Olympia, Manchester Central, and the NEC.

IAAPA Attractions Expo 2014 Sells Out Indoor Showfloor Space in Orlando

Still two months away, and the International Association of Amusement Parks and Attractions Attraction Expo 2014 already has a sold out its showfloor at Orlando’s Orange County Convention Center.

Nearly 1,000 exhibitors from approximately 40 countries will showcase their latest products and services for more than 17,000 attraction industry buyers on the 500,000 net square foot showfloor when the show runs Nov. 18-21.

Voting for TSNN’s 2014 “Best of Show” Award Is Open!

TSNN is excited to unveil this year’s shows that are in the running to be named TSNN’s “Best of Show” for 2014.

It’s pretty simple – Please fill out the form located HERE. One vote per e-mail is allowed. WE encourage the shows to use social media, their own inner networks and any other means available to get out the vote!

The overall winner will be announced onstage  at the 2014 TSNN Awards, which is on tap Nov, 14-16 in Cleveland, during the gala celebration.

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NO WISH IS TOO BIG AT THE ORANGE COUNTY CONVENTION CENTER
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact
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