News
Jun 02, 2021
Michelle Mason, a champion of associations for more than 20 years, has been named new president and CEO of ASAE, the organization’s board of directors announced on Tuesday. Mason, who assumes her position on September 1, succeeds Susan Robertson.
This will mark Mason’s second tenure at ASAE, where she was vice president of strategic and future-focused research from 1998-2006.
“Throughout her career, Michelle has demonstrated a commitment to the association community and ASAE, and a proven ability to drive alignment and results in a complex, multi-stakeholder environment,” said Stephen J.… more
Jun 02, 2021
A large majority of events will have a blend of digital and in-person elements this year. Many event professionals expect this to be the case going forward. After that, there is a mix — or dare we say “hybrid?” — of opinions, confusion and certainty, according to a recent Swapcard survey studying hybrid events.
The biggest takeaway is that three-quarters of the 364 respondents say they are planning to have virtual components of their program, but 30% don’t know how to define hybrid events.
In part, that’s because there is not a one-size-fits-all solution to accommodating in-person attendees… more
Jun 01, 2021
As the industry continues its gradual progress toward a full recovery, event organizations, destinations and venues are inking new deals and extending existing relationships as they gear up for an acceleration in business. Take a look:
Centerplate
Nashville’s Convention Center Authority has agreed to extend its eight-year agreement with Centerplate, the exclusive food and beverage partner for the Music City Center. The new, multi-year agreement will still encompass hospitality, catering and culinary services in at the convention center highlighting local Nashville purveyors and diverse… more
Jun 01, 2021
Like much of the events industry, Denzil Rankine, executive chairman of AMR International, will have his eyes on World of Concrete, which will be the largest trade show to operate in-person since the pandemic. But he has a bit of a narrow focus — a minor point that he admits is his new pet peeve.
“I truly hope Freeman and GES have not been paid to print signs, ‘See you next year,’” he said during a webinar TSNN hosted covering the topics in “Reinventing Live,” a book Rankine co-authored with Marco Giberti, founder and CEO of Vesuvio Ventures.
Click here to watch a replay of the webinar.… more
May 28, 2021
Fittingly, World of Concrete in Las Vegas will signal the return of trade shows as we know them. After all, the event organizers are looking to build a foundation of safety measures and business development in executing trade shows that remind the world of just how valuable meeting in-person can be.
While Surf Expo and other shows have drawn applause for operating during the pandemic, the schedule gets decidedly more crowded starting in June. Las Vegas will be fully open and other destinations will not be far behind. Buoyed by vaccination progress, a precipitous drop in COVID-19 cases and… more
May 27, 2021
The growth of the Chinese trade show market is imminent and could mean big things for the global exhibitions industry. That is among the key takeaways from the comprehensive Global Industry Performance Review, which is now available for order.
With the pandemic on its heels as countries re-emerge, the United States and China appear to be in the best shape economically. The result is the industries already on the rebound have resumed plans for in-person trade shows and conferences, which is music to the ears of destinations announcing the resumption of large-scale gatherings at convention… more
May 26, 2021
Value fashion buyers looking to add premium products to their store shelves will be excited about the new elevated price point segment debuting at the upcoming OFFPRICE Show. Set for Aug. 7-10 at the Las Vegas Convention Center, alongside MAGIC Las Vegas during Las Vegas Fashion Week, the new EVOLVE Marketplace is designed to meet the needs of savvy retailers seeking elevated styles and urban trends at competitive prices.
EVOLVE will feature higher margins on quality apparel including engineered goods, in-season collections, on-trend items and readily available inventory from a curated… more
May 26, 2021
Hubb CEO Allie Magyar knows first-hand what it’s like to face gender discrimination and unconscious bias in the technology world. In the early days of the event software company, she remembers being consistently asked to explain how she wouldn’t fail rather than how she would succeed, an over-arching attitude made more apparent by the prevalence of male-led companies able to raise large sums of money while female-led companies struggled to get investors. While she never let the naysayers stop her from turning Hubb into a successful event management platform, she still experiences the… more
May 25, 2021
Event and hospitality companies are gearing up for a digital financial future by accepting cryptocurrency as a customer payment option.
Defined as “a digital currency that can be used to buy goods and services, but uses an online ledger with strong cryptography to secure online transactions,” cryptocurrency is more than a speculative investment trend. Mainstream adoption is already here, with major companies including PayPal, Visa and Mastercard jumping on the crypto train.
As hotels, resorts and event-related companies continually seek out opportunities to better serve the needs of their… more
May 24, 2021
Ryan Costello, founder of Event Farm, has made a career off of bringing people together since graduating from Georgetown University. In more than 18 years as an event producer and experiential marketer, Costello has assisted the likes of Nike, Google, Yahoo, Microsoft, Adobe and JP Morgan Chase execute thousands of event experiences around the world.
Needless to say, he is eager to get back to business as usual. But Costello is concerned about how the industry revives itself. “There is this kind of pressure to hurry up and get back,” said Costello, whose company, Event Farm, was acquired by… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact