Reed’s Germany-based Bar and Beverage Show Heading to Brooklyn
Reed Exhibitions is bringing its Germany-based bar and beverage show to Brooklyn with the launch of Bar Convent Brooklyn, an extension of Bar Convent Berlin, which is celebrating its eleventh year.
The event will be held June 12-13, 2018 at the Brooklyn Expo Center.
At Bar Convent Brooklyn, bar and beverage professionals are invited to network with peers and learn about new trends, techniques and products in the domestic and international markets.
Email Personalization Can Bring You Top Email Results and More Engaged Customers
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So, how do we do this? Before you can personalize anything, you need to know who you are talking to. As usual, the champion (and yet at times the thorn in any marketer’s side) is DATA. You need to know and collect as much information from your exhibitors, sponsors, and attendees as possible. I know that this is no easy feat if one is new to digital marketing but start by taking baby steps.
Juli Cummins

As the Digital Media Marketing Manager at a2z, Inc., Juli Cummins’ priority is to educate exhibitors and attendees about a2z’s online solutions that can enhance their event experience.
Nominations Open for The Expo Group Show Manager of the Year Awards
Nominations now are open for The Expo Group Show Manager of the Year Awards. Deadline to submit is June 21.
All event professionals in associations and corporate entities with authority for bringing attendees and exhibitors together are eligible.
Since 2000, the crystal SMOTY obelisk trophy has been presented to those behind-the-scenes pros creating amazing experiences within their exhibition and convention.
PCMA’s Digital Experience Institute Unveils The Power of Digital Events White Paper
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PCMA’s Digital Experience Institute [DEI] recently released the publication of their The Power of Digital Events white paper.
“The emergence of live streaming and digital events has significantly shifted how participants engage with our organization,” said Deborah Sexton, PCMA president and CEO.
She added, “Our goal in transparently sharing PCMA’s six years of results is to assist those organizations, who desire to expand and enhance their engagement strategies, build a business case for digital events.”
ASAE Unveils 2017 Gold Circle Awards Winners
The American Society of Association Executives unveiled the winners of the 2017 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs.
The Gold Circle Award for Overall Excellence will be announced during ASAE’s 2017 Marketing, Membership & Communications Conference (MMCC), May 2-3, in Washington, D.C.
New Orleans and Houston Center’s Long-time Leaders Both Set to Retire
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Two long-time facility leaders – the Houston George R. Brown Convention Center’s David Osterhout and the New Orleans Ernest N. Moral Convention Center’s Robert Johnson – both are set to retire.
Osterhout, known universally as simply Dave O, is turning in his keys after nearly three decades as the facility manager at the George R. Brown CC.
Osterhout, 69, retires on April 28 with a celebration joined by co-workers, clients, partners and many other friends.
